Reebok’s "Always Classic" campaign stood out by inspiring both physical and moral action. It encouraged consumers to make a positive impact in their communities, featuring the stories of modern heroes to motivate bold and aspirational behavior. The campaign highlighted Reebok’s iconic classic leather designs throughout the SS22 season, reflecting the brand’s commitment to timelessness and perseverance.

Miryam was recognized as an influential figure and collaborated with Reebok to create her own shoe. The campaign was a way for Miryam to show dedication to empowering individuals to pursue their dreams and be their best selves.